Here at 伊人直播, we love us some Tiktok. There鈥檚 a lot of good reasons for that: the music, the dancing, the pranks, the memes, and even the informative videos that experts like doctors and lawyers post on the platform.  But it鈥檚 also really good at making us buy stuff we didn鈥檛 even know we wanted […]

The post The Coolest Things Tiktok Made Us Buy appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencers are the key to any successful retailer鈥檚 strategy. They allow brands to build their reputations as authentic, personable, and desirable by building solid relationships with popular creators in their industry鈥檚 limelight. In the wake of the COVID-19 pandemic, ecommerce has boomed, and that boom will roll into the holiday season with no slow in […]

The post How to Prep Your Influencer Strategy for the Black Friday E-commerce Influx appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

At 伊人直播, we can't stress enough the importance of a solid Influencer聽program. However, the proper organization and development of a聽successful Influencer聽program is such a large departure from traditional marketing practices that many brands are missing out. 聽Influencers聽have become the celebrities of social media and their opinions have more influence than most marketers realize. Your biggest […]

The post Building an Influencer Program From Scratch appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

聽Marketing is constantly changing 鈥� younger audiences are not responding to the same methods of outreach. It's so easy for any business to put ads or content out on the internet, it seems the whole web is cluttered with it. Many companies are using a new, less-invasive way to reach their audience, called Influencer Marketing. […]

The post The Power of Influencer Marketing appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Finally, the holidays are near! 伊人直播 is always jolly, but the holiday season always seems to put an extra spring in our steps. Not only because we get to spend time with those we love or have an excuse to drink eggnog, but we finally get to use the red and green color scheme in […]

The post 6 Tips for Holiday Email Marketing appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Once set up, your ambassador program has a way of running itself at a certain stage. Knowing when to back off and let the system run itself is very important. Your ambassadors will gather quality experience over time and will be capable of recruiting other ambassadors into the program. But, being able to identify what […]

The post Defining a Successful Brand Ambassador Program - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

To help you stay ahead of the curve, we鈥檝e put together a handy cheat sheet that businesses and marketers can use to decide how to best incentivize influencers.

The post The Ultimate Cheat Sheet On How To Incentivize Influencers appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Credible brand ambassadors are able to offer many benefits, with the most important being the ability to give your brand a boost on social media, spread positive messages and influence consumer sales.聽The most effective are those who are able to provide customer service and act as spokespeople for your brand. Brand ambassadors also benefit from […]

The post 6 Reasons You Need Brand Ambassadors For Your Business appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencers come in all shapes and sizes. It鈥檚 important to think about each of these types both to ensure you are using all of your available influencer channels and so you are working with them in the most effective way. You will have different relationships with each type of influencer. The way you engage, motivate, […]

The post 3 Types of Influencers Your Brand Needs appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you give a speech to a room full of people, but no one attending remembers what you鈥檝e said and leaves feeling disconnected, was the experience successful? Companies often measure online success through superficial metrics. Instead of chasing likes and views, meaningful interaction with people invested in your brand should be the objective. Make sure […]

The post Three steps to make sure you鈥檙e using the right marketing metrics appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

On average, marketing teams spend 42% of their budget on content. The success of content marketing largely depends on influencer marketing.聽Even though tools like white papers, blogs, and webinars can add value to your marketing strategy, having聽influencers promote your product guarantees success. Here are four reasons why you should聽include聽influencers in your marketing strategy: Influencers create […]

The post 4 Reasons Why You Need Influencer Marketing appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

A survey conducted by Nielsen found that 56 percent of buyers depended on recommendations from friends and family members in buying a particular product, thus proving word-of-mouth marketing as the most effective strategy. It was also found that 26 percent of participants acknowledged sharing information about a new product with friends and families via social media. […]

The post 5 Tips for Bootstrapping your Influencer Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Let's Talk Business. We live in the digital age. As a small business owner, you have your fancy website. You also have an extensive email list. Sometimes, you write an inspiring newsletter.聽Your millennial assistant is even on top of your social media! What more could you ask for? (Here's a hint: it's analytics.) You almost […]

The post Analytics Can Revolutionize Your Business appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

There are certain actions every marketer already knows and follows when starting every marketing campaign; email marketing, social media, SEO, etc. But, even though the above mentioned are effective and have been proven don鈥檛 you want just a little bit more? Believe it or not, when it comes to marketing, word of mouth is still […]

The post 4 Reasons For A Brand Ambassador Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It is no secret that influencers聽are becoming more powerful in the world of social media.聽Both聽bloggers and influencers help brands connect with new audiences outside of traditional channels. But what brands聽fail to understand is just how much of an impact influencers have. Working with the right influencers not only leads to聽more sales and better-qualified leads, but […]

The post 5 Reasons to work together with influencers appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing is being聽incorporated into more marketing strategies as it聽grows in popularity. 聽Marketers are realizing the value of influencer marketing, and therefore including it in their聽yearly budgets. However, many have difficulty connecting with the right influencers. 聽Sometimes marketers聽fail聽to realize that some influencers are not the right fit for their聽brand. In addition, some marketers don't understand […]

The post Why 75% Of Marketers Are Working With Influencers appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

The average marketer is spending nearly 30 percent of their budget on content as of 2017 (Express Writers). But that strategy can be much more successful when partnered with a successful influencer marketing strategy. Even though tools like white papers, blogs, and webinars can add value to your marketing strategy, having聽influencers promote your product guarantees […]

The post 4 Reasons You Need Influencer Marketing - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

How Karl Conrad became an influencer and how he chooses which brands to work with.聽 Today we are talking with influencer Karl Conrad, a Toronto Resident who has over 400,000 fans across his social channels. Karl started his channel as a hobby in 2012, and now posts three times a week about his passion for […]

The post Influencer Interview Series: Karl Conrad appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

With over 150 million people actively using ad blocker, marketers are needing to find new ways to reach customers and many are turning to influencers. Coupled with the fact that clicks on ads have fallen to 0.05%, it is no wonder that many are looking for a new solution. Influencer marketing is the solution and […]

The post Influencer Marketing & Ad Blocker - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

An influencer is someone who promotes and represents your company through their personal social media channels. They are able to help companies stand out from one another by authentically representing them online. They will endorse the products and services of your company as well as use their voice and public image to promote your brand鈥檚 […]

The post 6 Reasons You Need Influencers For Your Business appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing works by placing attention on key individuals instead of spreading the attention on the entire market. Before launching an influencer marketing campaign, it is important to know how to measure the ROI of your influencer program. The below infographic cover some great tips on the best practices and popular metrics which many marketers […]

The post How To Measure Influencer ROI - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It is no secret that influencers are becoming more popular. They聽help brands connect to new audiences outside of their traditional channels and as a result more marketers are beginning to include them into their yearly budgets. Not only are marketers finding new ways to work with influencers, but they are also beginning to understand the […]

The post Why 75% Of Marketers Are Working With Influencers - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Using influencer marketing聽to develop meaningful and sustainable relationships with customers is one of the most innovative ways brands can聽promote their products and services. The most discussed brands are those which聽are able to connect with their customers in an聽authentic way. This is a great way for your fans to become voluntary marketers and聽spread your brand鈥檚 message […]

The post 7 Essentials For Creating Sustainable Influencer Programs appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_image src='/wp-content/uploads/2016/09/5-steps-to-launching-a-successful-influencer-campaign-header.png' attachment='16999' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color='' admin_preview_bg=''] When creating an influencer campaign it is important to understand that there are a lot of moving pieces which you will need to manage. If you are recruiting influencers and building a network, the […]

The post 5 Steps To Launching A Successful Influencer Campaign appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

The most discussed brands are those who are able to connect with their customers in a meaningful and authentic way. This allows your fans to become voluntary marketers who can then help spread your brand鈥檚 message through organic referrals and having creating an influencer program is the best way to do it. With more marketers […]

The post 6 Essentials for Creating a Sustainable Influencer Program - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Social networks have added a new dimension to the way聽brands are able to reach their customers. However, with the increasing amount of noise聽on social media it's becoming harder for聽brands to stand out. This is why having a successful influencer program is becoming so important. Brands that are embracing the influencer economy聽are beginning to see the […]

The post Defining a Successful Influencer Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As we have discussed before, brand ambassadors are important regardless of the size of your company. When trying to attract new customers it is important create unique content on a regular basis and one of the best methods to ensure steady content is through a well developed brand ambassador program. By managing Brand Ambassadors efficiently聽you […]

The post How to manage Brand Ambassadors appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Using landing pages for your Influencer campaigns can result in higher conversion rates and a lower cost-per-click. The goal is to create a closely coupled relationship between the Influencer Post and the content of your landing page. This increases the message match for humans (reducing bounce rate) and increase of brand engagement. Successful 聽Influencer campaigns […]

The post How To Improve Engagement With Custom Landing Pages appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Most people browsing through YouTube are either looking through their personalized feeds or just moving from one related video to another. Because of how YouTube works, the only ranking you have is in their search. YouTube keyword-based search is also personalized to an extent. It would always display videos from channels you subscribed to, or […]

The post 10 Tips to Increase Your YouTube Ranking appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Launching a successful employee advocacy program is never an easy job, but it can be extremely rewarding for both brands and employees when successful. Unfortunately only a few companies utilize Employee Advocacy programs to their fullest. In fact, most companies completely overlook it. Maybe you haven鈥檛 found a reason yet to turn your employees into […]

The post 6 Steps for starting your Employee Advocacy Program - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Campus Ambassador Programs are a popular way for brands to establish themselves on a university campus. Building an effective campus ambassador program requires proper organization to ensure that your efforts are well channeled, that your qualified reps are all on board and referrals are done properly. Below are some tips you need to ensure your […]

The post Launching An Effective Campus Ambassador Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As we have mentioned before, identifying聽the right brand ambassadors is important. However, having and聽employee advocate program will often go a long way towards not only promoting unity internally, but also help to promote your unique culture outside across various social channels. They will be able to promote your brand in the same way an average […]

The post Tips for Using Employees as Brand Ambassadors - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It is no secret that bloggers and influencers are becoming more powerful in the world of social media.聽Both help brands connect to new audiences outside of their traditional channels. But, what brands聽fail to understand is just how much of an impact bloggers and influencers have on their audiences. The result of working with qualified influencers […]

The post 6 Reasons To Work With Influencers - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Your landing page is the most likely funnel point to produce a conversion lift for聽your campaigns. Many of the reasons why landing pages work so well to improve conversions are similar to quality score factors. However,聽instead of appealing to the Google ad bots, your landing page is now responsible for persuading human visitors to become […]

The post How To Increase Conversions With Custom Landing Pages appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

YouTube is a robust and popular community which everyone can be a part of, but from an outside perspective it may seem that all it takes to succeed is popular videos. As we have previously mentioned, there are a lot of moving parts to the platform which you may not be aware of or have […]

The post 24 Ways to Get More Subscribers on YouTube- Infographic Pt. 2 appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Every major social network has some form of verification, and for good reason. It is not only a reliable way to prove who you claim to be, but it also shows that you are serious about creating content and are in it for the long haul. Many聽celebrities, businesses, and brands are challenged with the problem […]

The post How To Get Verified On YouTube - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Ad tech companies are being hit big by ad blocking software. With over 150 million people actively using ad blocking software on their devices and smartphones now coming packaged with their own versions of ad block out of the box. Coupled with the fact that clicks on ads have fallen to 0.05%, it is no […]

The post Influencer Marketing and Ad Blocker appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Selecting the right brand ambassadors can sometimes be a cumbersome process. However, your own passionate employees could be the聽answer you are looking for. For example, Apple has 鈥榞eniuses鈥� located in their stores. They聽become very familiar with the products and solve聽any problems that聽might arise,聽allowing them to gain a robust knowledge of products they are selling. Geniuses […]

The post Tips for Using Employees as Brand Ambassadors appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer campaigns have alot of moving parts. When working with influencers it is important to remember that many of them are regular people and if you do not stay focused on what you want your campaign to be then you may end up wasting a lot of time. This is why we are here to […]

The post 6 Steps To Launching A Successful Influencer Campaign appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Making a name for yourself聽on YouTube is聽easier to achieve than ever before. With higher quality video devices and editing programs, producing professional videos is cheaper and聽more accessible. However, the quest to be successful on YouTube has led to聽a lot of competition. The goal聽of this infographic is to help guide you on how to stand out […]

The post 24 Ways to Get More Subscribers on YouTube 鈥� part 1 appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Employee advocates are able to聽promote your brand聽with more authority and聽authenticity than average consumers because they already understand your product. However, only a few companies are taking advantage of creating an advocate program.聽Following聽these six steps listed below聽will help you聽succeed in聽launching an聽Employee Advocacy program. #1 Have Clear Goals An employee advocacy program should not be thought of […]

The post 6 Steps for starting your Employee Advocacy Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

When it comes to marketing, word of mouth is still king. Many small and local companies still rely on this form of advertising and marketing to grow, but what if there was a way to pool your resources and mix the more traditional marketing practices with word of mouth marketing and build a personal relationship […]

The post 4 Reasons For A Brand Ambassador Program - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

On every social network, verification is an added advantage for every profile. It comes with two benefits; one, that you are who you claim to be, and two, that you are serious about creating content on social media. Verification can also function as identity protection. It enables your followers to find you and also identify […]

The post How To Get Verified On YouTube appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Getting a faithful following on YouTube is not an easy thing to do. Producing high quality content has to do with passion and commitment, but when you look closely you will see that there is a science in engaging audience too. Below are 7 tips that will help you build the right audience on YouTube […]

The post 7 Ways to Reach the Right Audience on YouTube appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

At 伊人直播 we believe there is power in numbers, especially when it comes to people. The more people united toward a common goal, the more likely that goal will be accomplished. Generally, companies will rely on their marketing department to rally the troops, but they might be missing an opportunity. More companies are starting to […]

The post How To Launch A Successful Advocate Program appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_image src='/wp-content/uploads/2016/09/building-strong-relationships-with-brands.png' attachment='16833' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color=''] As the digital marketplace continues to grow, a lot of brands want to create relationship with sincere influencers 鈥� those that go beyond just a blog post. By going into a long-term relationship, the influencer […]

The post 10 Tips For Building Strong Relationships With Brands appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_image src='/wp-content/uploads/2016/09/get-more-subscribers-on-youtube-header2.png' attachment='16864' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='custom' color='' admin_preview_bg=''] Becoming successful on YouTube has been the dream of many people and these days it has become a lot easier to achieve than ever before. Making videos is not only easier and cheaper, because […]

The post 24 Ways to Get More Subscribers on YouTube appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Campus Ambassador Programs are a great聽way for brands to easily recruit future talent and establish a presence on universities.聽There are a lot of ways in which a well-planned and organized campus ambassador program can benefit your company. From easily recruiting future talent to establishing a brand presence on a university campus, having a well-developed campus […]

The post Launching An Effective Campus Ambassador Program - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_textblock size='' font_color='' color=''] Roger Lopez, from 伊人直播, Among Hub Magazine鈥檚 2016 Diversity Game Changers in Technology Technology Association of Georgia (TAG) publication releases latest issue聽focused on Diversity in Technology. ATLANTA (July 00, 2016) 鈥� The Technology Association of Georgia (TAG), one of the nation鈥檚 largest state trade organizations dedicated to technology and innovation, recently […]

The post Roger Lopez, Among Hub Magazine鈥檚 2016 Diversity Game Changers in Technology appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Landing pages simplify and improve the influencer conversion experience for your prospective customers. They do this by enabling more focused messaging which boosts your quality score and reduces your cost-per-click. But successful Influencer campaigns are about more than simply getting influencers to post content that attract the attention of your target audience.聽Many marketers falter in […]

The post How to Use Landing Pages to Improve Engagement & Conversions - Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_display=''] [av_image src='/wp-content/uploads/2016/10/伊人直播-Case-Study-KontrolFreek-Sniper-Showcase-header-1030x539.png' attachment='17092' attachment_size='large' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Click to view full Case Study The Challenge: Activate influential fans for game […]

The post KontrolFreek increases YouTube engagement with targeted UGC campaign appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_display=''] [av_image src='/wp-content/uploads/2016/10/伊人直播-Case-Study-Harmonix-header-1030x539.png' attachment='17068' attachment_size='large' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Click to view full Case Study The Challenge: Activate influential fans for game […]

The post Harmonix activates 500 influencers for a three month UGC campaign appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_display=''] [av_image src='/wp-content/uploads/2016/10/伊人直播-Case-Study-KontrolFreek-Lucky-7-header-1030x539.png' attachment='17081' attachment_size='large' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color=''] Click to view full Case Study The Challenge: Prove measurable return on influence KontrolFreek, the leading performer […]

The post KontrolFreek manages 7 campaigns simultaneously with 7 Star YouTubers appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

There are so many eSports organizations and so many of them have bad websites. There are many rules of the web that you have to follow no matter what industry you are in. In the infographic below, we outlined the 10 Rules of eSports Websites. Have more rules or things you have noticed on eSports […]

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Organized video game competitions, or eSports, are quickly growing into a major segment of the electronic entertainment industry. Coca-Cola, American Express, and Samsung are just a few of the major corporations that 聽are already getting involved in the eSports industry and some, such as聽Intel, are hosting their own global tournaments. We have been working with […]

The post The $1bn eSports Industry appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Each year hundreds of thousands of attendees barge into the Consumer Electronics Show looking for the latest advancements in consumer technology. With over 170,000 attendees last year, there is no other event that gives brands this much exposure and reach. However, it can be really tough to break through the noise at and around the […]

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Twitch streamers are relatively new to the influencer marketing community, but they are definitely here to stay.聽With the rapid growth of eSports, Twitch has grown bigger than ever and has taken over the game streaming industry. After being bought by Amazon in late 2014, Twitch reached over 16 billion minutes watched per month. With such […]

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What鈥檚 it take to be the biggest name on YouTube? The most accepted metric for success on YouTube is the number of subscribers your channel has. But, just like Facebook 鈥淟ikes鈥� YouTube 鈥淪ubs鈥� are only half the story.聽 To find the most influential YouTubers, we ran the top 500 youtube channels by subscribers through 伊人直播鈥檚 […]

The post The Most Influential YouTubers In The World Infographic appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Working for a company whose product is focused on the activation of influencers I can tell you I have seen the good, the bad, and the ugly. Just to show a few of the low points I have highlighted the 7 deadly sins of influencer marketing. Hopefully knowing these will help you avoid the common […]

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[popuppress id="14789"] With Influencers being respected professionals in their fields which consumers turn to for advice, who do marketers turn to when they need to know the latest trends and best practices? Marketing Influencers of course! 聽But with so many marketers to choose from, finding the best voice which聽resonates with you can be difficult. That […]

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You cannot create a problem, you have to solve a problem; While a lot of startups begin very optimistically, there are plenty of聽postmortems written by entrepreneurs who have all learned the same lesson. Regardless of their unique circumstances, the top reasons for otherwise potential startups falling flat can come from a general lack of research […]

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With so many options for Social Media available, picking the right channel to run targeted ads on can be a tough choice. Everyone uses Social Media differently and with more options coming out every day it's a lot to keep track of. By seeing who uses what, picking where to showcase your brand becomes a […]

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As we have previously covered, live streaming video games is a big industry with some major corporations involved. YouTube Gaming, which has been live for 2 weeks, 聽was initially marketed as a major competitor to Twitch, who sees 100 millions visitors every month, but YouTube Gaming is quickly becoming a living example of how a […]

The post Why Even YouTube Needs A Marketing Strategy appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer聽marketing is聽any marketing that聽involves聽another person, brand, business, group, or other entity in bringing聽your message to your target audience.聽Influencer聽marketing goes by many names.聽The key insight behind influencer聽marketing is, that by engaging other interested parties, you can economically reach more customers. From a customer鈥檚 perspective, there are various聽types of together marketing that will affect them in different […]

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Influencer Marketing 鈥� often called 鈥淲ord of Mouth鈥� marketing 鈥� involves leveraging your current consumers into brand advocates who share your product(s) and increase your audience. Influencer Marketing is no secret at this point and everyone is talking about the different strategies, as well as the importance that Influencer Marketing has today. You may have […]

The post 10 Benefits of Influencer Marketing appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you want to reach your frustrated customers? Well, first things first,聽It鈥檚 you, not them. Seriously. You might be getting a steady flow of new customers through your loyalty program every month but if they鈥檙e not participating in your promotions then you aren鈥檛 really reaching them. Even if your attrition rate is low, you can鈥檛 […]

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You have an established audience but you're not generating more leads like you want. We've been there and we're here to tell you that you don't need a degree to improve lead generation. Check out these 6 effective lead generation tips聽to get you started on improving your leads. 1. Your Email Signature I bet you […]

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There鈥檚 no denying that social media is an integral part of聽our daily lives. What was once branded as a way to simplify the process of communication, has transformed into an online extension of the world around us. Anything we can do in the physical world聽can by done online. Though the possibilities are endless, there is […]

The post How to Find the Right Influencer for Your Brand appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

You鈥檙e probably thinking what does 鈥淓ngaging content,鈥� mean. Don鈥檛 worry, Brittany鈥檚 here to the rescue! But before we get into what 鈥渆ngaging鈥� is, let鈥檚 discuss digital marketing. Digital Marketing is the process of gaining digital partnerships, link backs, and content sharing material to participate in e- commerce. The purpose of digital marketing is to get […]

The post 5 Tips On How To Write Engaging Content appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Recall that in our last blog post, we discussed how to use modern social tools to transform your customer base into your very own brand ambassadors. However, this is only half the battle. Defining your ideal brand ambassador and knowing how to attract them to your program are essential elements to your marketing strategy. In […]

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In what is quickly becoming the plot of HBO鈥檚 Silicon Valley, YouTube announced on June 12th the launch ofitss new game streaming platform. With Twitch having its first major competitor, the Google backed YouTube Gaming is going to signify a major shift in the electronic entertainment industry. Judging just by the numbers from 2014, with […]

The post YouTube's Entry into Streaming appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Organized video game competitions, or eSports, are quickly growing into a major segment of the electronic entertainment industry. Coca-Cola, American Express, and Samsung are just a few of the major corporations that 聽are already getting involved and some, such as Intel, are hosting their own global tournaments. We have been working with some of the […]

The post The NEW $1bn Industry: eSports appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Inbound marketing believes in focused and personal communication between customers and businesses. What sets inbound marketing strategies apart from the rest is the primary focus on that relationship and the belief that the businesses who are the best educators will be the most successful. Another important aspect of inbound strategy is using data effectively, well […]

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How do you make sure your superpowers are fully maximized? Before jumping into any process of improving your website, you need to STOP, gather all the data you can and look at what it鈥檚 telling you. Knowing and understanding the real facts that have a negative impact on sales will help you to come up […]

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Getting hits online becomes more complicated the deeper that you look at it, Google alone has over 200 factors for how they categorize and rank each individual site that shows up in an average search and that list keeps growing! Thankfully most of those factors are already taken care of as long as you focus […]

The post Getting an Audience for Free appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you reached out to your social media audiences, provided incentive, and added a sense of urgency. You built it and no one came. What happened? Where could you have gone wrong? We hate to say it, it鈥檚 not me, it鈥檚 you. Wait, can鈥檛 we still be friends? Let鈥檚 just talk it out, ok? Just […]

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  Currently, there is a lot of talk among people proclaiming聽that email marketing is dead or a thing of the past. We couldn鈥檛 disagree more. Qualified email subscribers are as good as gold because these are the people that often lead to sales. What is a thing of the past is bad email marketing. No […]

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There has been so much hype over the controversial movie over the past few weeks frankly, we could go the rest of our lives without hearing another word about it. We do have to hand it to their marketing team, they have done an amazing job advertising and getting the word out. If you haven鈥檛 […]

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Fonts are seriously important in marketing. Amazingly, fonts can convey all kinds of messages besides the words written. Fonts can make your brand鈥檚 personality shine through, but keep in mind not all fonts are created equally. You probably already know that consistency in fonts is a must, but consistently using these three fonts in your […]

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We're two weeks into 2015 and hopefully, by now, you're not still writing 2014 on all of your checks (Who still pays by check?! It's 2015). Last week at 伊人直播, we looked back at some of the cleverest marketing campaigns of 2014 and chose a few we felt were really special and got people talking. […]

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How have these ads stood the test of time? Why do these well-known businesses continue to broadcast such outdated material? These commercials make people feel a certain type of way, whether it may be that warm and fuzzy feeling or just a good laugh. Now, the ads have become a nostalgic remembrance of that Christmas […]

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Listen up marketers, a blogger is talking. You've worked hard all season. From way before Thanksgiving to New Year's Eve is a country-wide marketing sprint. This isn't marketing advice, this is advice for not only surviving but enjoying your next few days off. Unplug Seriously guys lay off the electronics. Disconnect for a few days […]

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  Our warmest greetings to you at this wonderful time of the year! This year the 伊人直播 team has been blessed to work with some amazing brands and we would like to thank you for being a valued part of the 伊人直播 community. We wish you all the best and hope that you enjoy the […]

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Nowadays, it is impossible to think about marketing without including the 鈥榙igital鈥� components of it - including social media, email, and mobile marketing. Although most companies have added on digital marketing departments a long time ago, the demand for聽digital marketing skills聽is ongoing. Near one-third of hiring managers say they were unable to find the necessary […]

The post 5 Digital Marketing Skills With Unfulfilled Talent Pool appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

I have a confession to make. As I type this, I鈥檓 ashamed just thinking about it. I finally joined the 21st Century in 2013. What I mean by that is I bought my first iPhone only a year ago. I鈥檓 sure your eyes are popping out of their sockets right now and you鈥檙e thinking, 鈥淐arey […]

The post An Embarrassing Confession - The Case for Mobile First appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Holiday Marketing Stats Tis the season, and a season it is! Retail sales are expected to be higher than ever this year, reaching an estimated $863 billion, of which, e-commerce contributes an estimated $72.4 billion (cmo.com). This is a 14% increase in e-commerce holiday sales from last year, an impressive leap! This year is also […]

The post Holiday Marketing Stats appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It鈥檚 4 pm and the day is winding down. You鈥檝e just written copy for that new email blast. You haven鈥檛 hit up your leads in a while, so it鈥檚 imperative you get this out. You do a quick glance over of 2.7 seconds and click send. And then鈥� 鈥淥h, $#@!鈥� You notice a spelling error. […]

The post Spel Chek Is Stoopid, Rite? WRONG! appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

No, it鈥檚 not Camden, New Jersey. Nor is it Boston鈥檚 infamous Charlestown neighborhood. Instead, we鈥檙e talking about the second page of Google: where sites go to die! When looking for a new TV or that chic, new restaurant, how many of you have never been beyond Google鈥檚 first page before changing your search? That鈥檚 what […]

The post Super Tip Tuesday: The Best Place on the Internet to Hide a Body appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

伊人直播 is involved with some big names in gaming. So it鈥檚 probably no surprise that a lot of Team 伊人直播 loves video games, including the ladies. In fact, a majority of the girls in our office would consider video games a regular hobby. Surprised now? Also, think about this鈥� we are an office full of […]

The post How Wrong Are You About Modern Gamers ? appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you are looking to turn site views into conversions, 伊人直播 has just the thing for you. Retargeting makes it possible to reach those interested parties that may have visited the site, but did not complete an action the first time around. You can use retargeting as a way of reconnecting with customers that have […]

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  We hope you have a great time with your family and friends. We know some of you will be gearing up to fight the crowds on Black聽Friday聽and in honor of you brave souls we have created a Black聽Friday聽parody poem Twas the Night Before Black聽Friday We hope you enjoy! Team 伊人直播

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Cyber Monday is coming up fast and we want all our digital marketing comrades to get the best results possible. Part two of our Super Tip Tuesday, or as we have so cleverly dubbed Super Tip Wednesday, finishes out the list of seven power tips that will help you bring in the big bucks on […]

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伊人直播 knows all our digital marketing buddies are gearing up for Cyber Monday this week. Our Super Tip Tuesday is just for you guys. We will be posting a two-part Super Tip series聽this week focusing on our tips to help you earn some serious revenue. Cyber Monday is the biggest online shopping day of the […]

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This year we are poised to spend even less time with our families with shops opening as early as 6 pm the day before Black Friday or, as some of us like to call it Thanksgiving. We decided to have a little fun with a holiday classic and remind everyone that fighting over sales at […]

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Email. For friends and family, it鈥檚 an efficient way to keep in touch. For marketers, it鈥檚 an effective tool to get your brand鈥檚 message out. And for most, it鈥檚 the annoying reason your iPhone vibrates every three and a half minutes. As we near the end of 2014, there鈥檚 no doubt email is an essential […]

The post Is Your Email List Even Worth Anything? appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Today we are wrapping up our series on social media metrics that matter. No doubt about it,聽Avinash Kaushik saved the best for last. Economic Value is going to be your game changer. Sure it sounds like a pretty bold statement, but if you aren鈥檛 using this metric you aren鈥檛 showing the company your true value. […]

The post Never Beg for Your Social Media Budget Again - Social Media Metrics That Matter appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

In the third installment of our four social media metrics that matter series, we are going to cover applause rates. An Applause rate is measured by simply taking into account the number of likes, favorites, +1, etc. per post. 聽At this point, it would seem Avinash Kaushik鈥檚 master plan in providing big brands and businesses […]

The post The Easiest Metric to Identify Your Viral Content - Social Media Metrics That Matter appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Top Priorities of Online Retailers The strategies of online retailers have been changing year-to-year as the landscapes of buying behaviors and technological innovations evolve. In the past 5 years, the number of online consumers in the US alone has increased by 5 million each year, with social media sales leading the pack (invesp.com).聽The following chart […]

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Usually, we hit this marketing fail point by Friday about 4 pm. Not gonna lie, sometimes we start our Monday mornings like this too. A little marketing burnout happens to everyone whether you are on the grind for months or it strikes every Friday afternoon. Here are a few tips to help you overcome: Challenge […]

The post Any Other Marketers Feel Like This? #MarketingBurnout appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Today 伊人直播 is continuing the series on the four most important social media metrics, according to Avinash Kaushik. Number two on the list is amplification. We stated in our original posts, that amplification rate is the rate at which your followers or subscribers share your content with their own network of followers or subscribers. For […]

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In our last post, we gave a high-level overview of the four key social media metrics that Avinash Kaushik thinks big businesses and brands should be taking into account. Today, we are going to go in depth with conversion rates and why they matter. So just as a refresher, we are defining conversion rates within […]

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In 2012 Amazon attracted the highest percentage of clicks among all websites. And to no surprise, they are currently the top online retail site. This begs the question: What happened to Yahoo! Shopping? In 2012, Yahoo! Shopping attracted the 5th greatest number of clicks; however, now, they are not a contender for top online retail […]

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Chances are you are measuring the progress of your social media in one way or another. But are you measuring the right metrics? Especially if you are big business or brand, you may feel like you have it figured out. You have thousands of followers, likes, and subscribers but if you really want to get […]

The post Social Media Metrics That Matter appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Revenues from mobile ads are projected to exceed those from newspaper, magazine and radio ads for the first time in the U.S. this year (eMarketer). Still, mobile ad spending remains less than 1 percent of total ad spending, meaning many companies are still skeptical about the future of such advertising. In the mobile advertising space, […]

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We interviewed several聽employees, both past and present here at 伊人直播 and asked them what they gained from their careers here. Here are some of their responses: Jake Cohen - Business Development Intern "I gained confidence out of the internship, because I was just thrown into the sales process, and I came in with some training […]

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We interviewed current and past interns and employees of our company to see how their experience here has changed or confirmed their career goals. Danielle Ishak "Going into this internship, I had an idea of the master's degree I'm going to pursue. So as far as my goals, since my masters is very different, I […]

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As the head designer of Chanel and Fendi, it is safe to assume Karl Lagerfeld knows a thing or two about creating brand awareness. While many growing companies focus on generating that next sale, it is often more important to take time to create awareness for your brand. Higher brand awareness leads to increased sales […]

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How the Brands at E3 2014 Have Affected Your Marketing Strategy E3 2014 has come to a close, and as usual, exciting announcements have been made from all parties. What is E3? E3 or The Electronic Entertainment Expo is a yearly trade show that showcases games and game-related merchandise from major developers. Interestingly, each of […]

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Taking advantage of聽brand ambassadors is an easy, effective marketing strategy that is often underutilized. What Is A Brand Ambassador? In simple terms, a brand ambassador is exactly what you are looking for. A brand ambassador is a loyal customer, partner, or employee who promotes your products, services, and activities publicly. They will associate with your […]

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Did you know that developing marketing strategies is key to the organization of any business? Many of my fellow marketers know what I am talking about. But for those of you who might need a refresher or even an introduction to what marketing strategies are and what they do, I encourage you to read on […]

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More children than ever are active on social media today. Some start at the early age of 6! The average amount of time a 6- to 17-year-old spends on social media is about 10 hours and 45 minutes a day! What does this bring for their future and for the future of others!

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So you're looking for the best tips on how to improve SEO聽 鈥� otherwise known as search engine optimization 鈥� rankings for your website, well you have come to the right place. We have compiled the best tips from Google鈥檚 Matt Cutts' help videos. The self-proclaimed gadget, Google, and SEO guru聽creates Google Webmaster help videos […]

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Here are the top five tips on how to dress your content up for success! Check out the infographic!

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Find out what the top objections, challenges and most hated marketing trends are going on in 2014. Read to help you stay on top of digital marketing trends

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Are your looking for ways to improve your SEO ranking on Google? Well, you have come to the right place. Enjoy this infographic on 10 ways to improve SEO Rankings!

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Ever wonder why we talk about ourselves online and absolutely love it yet, in person we are more reserved. This infographic highlighting the psychology of social media asks a very valuable question: Are we obsessed with ourselves or obsessed with social media? Enjoy the infographic!

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Looking for the basic yet important statistics of social media? Well, here is an infographic showing social media in a nutshell.

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Social media is becoming an increasingly significant part of marketing plans everywhere. This infographic explains why and hopefully provide you with some social media tips! Learn from 2013 for 2014. Make sure that you are using as many social media outlets as you can and learning from social media statistics!

The post 2013 Social Media Statistics and Tips appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you are interested in social media make sure that you know how to take advantage of the top four digital marketing trends of 2013. Digital marketing is evolving at a tremendous pace. This infographic exemplifies the core trends that marketers need to focus on in digital marketing.

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With 2 billion people already online, why not embrace online culture? Here are 7 reasons why you should.

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The world can be tough on internet-based businesses. This infographic explains why so many internet-based businesses fail and what they can do to avoid these pitfalls. Make sure to get the most out of e-commerce!

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When looking at social media, what is the difference between Google and Facebook? Here are some tips on how to use each outlet separately and help guide your brand social strategy by using this infographic.

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Looking for some guidance on how to build a business plan? Use these 10 tips to a successful business to help guide you.

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Mobile commerce is spreading like wildfire. It's important to keep track of different mobile shopping trends that happened, are happening and forcast for the future.聽聽Check out the statistics below to see what we mean.

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Having trouble understanding the point of all these social media platforms? Here ya go: You weren't expecting cats were you?

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So you think you are a sophisticated marketer or you want to become one? Here is a checklist that will help guide you towards your success. Infographic of the sophisticated marketer's checklist for linkedin by Linkedin

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Ever wondered what the history of the "feed" is and how it changed the way we consume media? This infographic by Sharethrough explains how the feed has changed the way we consume media. Do you even remember the times before the "feed"?

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So you have mastered the art of asking people to 鈥淟ike鈥� or 鈥淔ollow鈥� you, but now it is time take your marketing to the next level with social logins and sharing. Check out this infographic to learn more about the importance of social login and sharing to ecommerce.

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Social Media has changed the way we do many things and online shopping is no exception. Check out this infographic to get valuable insights to better shape your marketing plan.

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Social media may not be as new as you think. Check out the history of social media infographic for a better understanding of where it has been and where it may be going.

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Looking for tips on engaging your facebook audience?聽Facebook is a valuable tool 鈥� if you know how to use it. Here are five important tips that will optimize your use of Facebook. Infographic by 伊人直播 - the platform e-commerce sites use to grow with marketing partners   Embed this infographic on your site by copy/pasting […]

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This infographic is a great example of how big an impact you can make by combining social media and giveaways. Make sure you run your cross-promotions with your marketing partners to get the maximum impact. New tools will let you do that in a fraction of the time as the past too.

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We have all heard of Black Friday but what is all this chatter about Cyber Monday? You might be surprised to see what all you have been missing.

The post What is Cyber Monday? appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

In order to master e-commerce, it is important to understand online shopping behavior. This infographic provides great insight into who is shopping online and how they are shopping.

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Digital marketing is uber important in our digital age. Check out the infographic below to get a better understanding of what digital marketing really is.

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Shopping certainly has changed over the past few hundred years. Check out the fascinating evolution of shopping. Where do you think it will go next?

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Confused about what e-commerce really is? Here is a great infographic to explain.

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People naturally place a friend鈥檚 referral above other sources. So why not take advantage of all those people who love your brand but simply are not telling anyone how much they love it. Referral marketing is deliberately encouraging your customers to tell their friends about you.

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There is a good chance you are using your resources to promote the wrong social network for your e-commerce business. This infographic provides enlightening insights to guide you on to the right path. Infographic by 伊人直播 - the platform e-commerce sites use to grow with marketing partners   Embed this infographic on your site by […]

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Christmas provides great opportunities for ecommerce. Be sure that you are making the most of your ecommerce Christmas by checking out these 10 tips:

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So what鈥檚 the point of having infographics? Sifting through pages and pages of text is not ideal in our fast-paced world. Who wants to read a lengthy article when they could comprehend information fast by looking at an awesome infographic! Thanks to infographics, information can now be portrayed as fun, interesting, dynamic, colorful and many […]

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If you are searching where to guest post you have found the right place! We are very interested to hear the voices of our followers and their input about the world of digital marketing...or something completely irrelevant yet super interesting! Why guest post? 1. Elevate Status & Credibility聽鈥� Writing well-researched, in-depth posts on relevant blogs, […]

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So you want to increase post views on Facebook? Who doesn鈥檛? It is not necessary to pay for ads in order to gain a social following. Rather, increasing brand awareness and ultimately your ROI is all about engaging your audience. So let鈥檚 get creative with some audience engaging ideas. There are plenty of articles on […]

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While it's obvious that a slow website can be frustrating to your users, you may be surprised at just how big an impact site performance can have on your sales and lead conversions. In this post, we're going to share research that provides quantifiable guidance on just how big an impact your site speed can […]

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Email marketing is often advertised as being a low-cost, high-return marketing investment. However, picking the wrong email service provider or acquiring poor quality email addresses can cost you thousands of extra dollars per year. At 伊人直播, we often help customers improve the quality of their email lists as well as the potential customers they acquire, […]

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There are many things that may come to your mind when you think of the South - innovation is not typically one of these. In 鈥渢he capital of the south鈥�, Atlanta, this is changing at a rapid pace. A couple of groups in Atlanta have been working especially hard to create a great environment for […]

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  Yesterday was the Mashable Social Media Day Atlanta 2013 and our co-founder, Jeremy, was there to discuss influencer marketing. This prompted us to share some information on influencer marketing with you. Influencer Marketing was introduced in the 1950s by Katz and Lazarsfeld in their Two Step Flow Theory. The definition is pretty fluid but […]

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  Head Shots & Happy Hour was an event hosted by 伊人直播 and Friendly Human聽at the Atlanta Tech Village. This event focused on marketers in the Atlanta area. 聽The event was tons of fun and included food, drinks, and head shots聽courtesy聽of 聽Friendly Human. We had such a great time with everyone who came out;聽We thought […]

The post Head Shots & Happy Hour appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

  Oohlala, another blog entry--great! You must be bouncing off the walls in anticipation, right?Already thinking of a response to post in the comments section too, I鈥檒l bet. Any marketer would be very happy if this were anywhere close to your internal monologue right now, but in reality we have no way to gauge your […]

The post Rules of Engagement: Why, How, and 5 Budget-Friendly Tools to Help Along the Way appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Twitter strategy for most people has to do with how tweets are crafted. Where should the link be placed in a tweet? How often should we share? As often as these points are deliberated, it鈥檚 easy to overlook how Twitter is a two-way street. It鈥檚 as much about listening and consuming content as it is […]

The post Lists: Twitter鈥檚 Unsung Hero appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

  There are a vast amount--arguably聽a surplus聽--of social media platforms available for use by anyone with internet access. These social platforms are drawing well over a billion users, and counting, into active participation. This explosion of individual engagement is changing the way businesses interact with their customers, on both a personal and organizational level. Social-media […]

The post Social Media Outreach Tips: A Word to the Wise appeared first on 伊人直播. 伊人直播 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.